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MoneyWeek, one of the leading magazines for financial commentary, news and features has launched the new version of their prestigious website based on WORKSsitebuilder.
WORKSsitebuilder, utilising our advanced WYSIWYG templating, has allowed their journalists, based in disparate locations, to contribute their articles in minutes. Therefore reducing the 'content bottleneck' that faces many organisations who want to add relevant, up-to-date content to their web properties on a regular basis, with the minimum disruption to their core duties. The journalists are also able to set times and dates, for both the publication of new articles and the expiry of old articles to the archives for search. Using workflow, MoneyWeek can replicate their exisiting publishing processes for the web.
MoneyWeek also use WORKSsitebuilder to enhance their readers experience. Using both 'themes' and personalisation, MoneyWeek are able to push relevant content to their readers. Based on user behavior and areas of interest specified by their readers, the site now also suggests related news, features and commentary that enables their readers to recieve an even greater experience when searching for information.
WORKSsitebuilder also allows MoneyWeek to focus on the provision of information by automating processes such as registration and newsletters, whilst providing in-depth reporting on user statistics and behavior. By providing click through reports on a page by page and individual feature level, WORKSsitebuilder allows MoneyWeek to actually understand the areas of the site and subject matters are the most popular and useful to their readership.
By restructuring the MoneyWeek site, WORKSsitebuilder has enabled a higher degree of search engine recognition. This will attact more visitors to the site when search engine users are looking for information contained within the articles published by MoneyWeek.
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For further information or to arrange a full demonstration, please contact Angus Phillipson on +44 (0) 870 873 1600.
Founded in 1998, eShopworks is one of the UK's leading developers of web content management and ecommerce systems providing website solutions to SMEs, corporate clients and local government.
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