CPT CASE STUDY

The Confederation of Passenger Transport UK (CPT) is the national trade association representing UK bus, coach, light rail and metro operators.

CPT is the voice of the passenger transport industry and is officially recognised by the government. It is also the principal consultative body on national, local and EU legislative and regulatory matters. It is the industry's main link with the media and is regularly approached for opinions and facts about the industry.

Brief
To produce redesigned public and members only websites for CPT and an associated content management system that will create a fresh new look and feel for CPT.

In addition, WORKSsitebuilder would also provide a foundation for the control of other CPT sites and associated membership and online marketing initiatives. Specifically these include a dedicated member’s web site and the CoachMarque and Bonded Coach Holidays (BCH) sites.

CoachMarque is the UK coach industry’s only quality standard. It has been designed so that coach passengers can recognise coach companies which are committed to delivering a quality assured service and has been formulated following extensive research over a number of years.

CPT also has the responsibility for The Bonded Coach Holiday Scheme. This scheme is approved by the Department of Trade and Industry as satisfying the requirements of the Package Travel Regulations. Customers who book a holiday covered by the scheme have protection for the money they paid for their holiday if it has not yet occurred and for completion their holiday or repatriation if it has already started.

Solution
WORKSsitebuilder allows CPT to manage the main CPT web site, the CPT members web site, the BCH web site and the Coachmarque web site all from one centralised administration system.

WORKSsitebuilder allows them to keep regional information up to date, publish their organisation details, service information and all the resources they hold for public viewing. The site also handles their membership application process and allows group emailing.

Users can publish information to the member’s site where it is unavailable to public users without login access. This member site holds a large amount of information in documents, web pages and external resources, all managed by the system.

The BCH site is a promotional and information based site allowing both members and the public to find out information on the scheme (including accessing all member’s data via a small map interface).

The Coachmarque site similarly provides a central point to find out all relevant information about the Coachmarque scheme.

All the sites have a different 'look and feel' whilst retaining a level of similarity to aid user experience and enforce the CPT branding guidelines.

Visit the CPT Website

Visit the BCH Website

Visit the Coachmarque Website